On Hold Marketing – a missed opportunity
We have a little story to tell you about On Hold Marketing in the next section below so please scroll down.
You can very simply and cost-effectively increase your marketing efforts by playing your inbound callers marketing messages when they are on hold.
You are working hard (and paying) to generate enquiries…right? So it makes no sense making the callers hear a beep, or nothing or some faceless music – let them know you care about them and educate them about all your products and services.
90% of callers hang up after 40 seconds of being on hold with silence or beeps.
70% of callers will typically be placed on hold or transferred.
Build your on hold experience now.
On Hold Marketing – A True Story..
Mike needed support on his AVAYA phone system. He found us online through a Google Advert. He called and asked to speak to Telecoms Support. He was placed on hold while being transferred.
He was played a nice bit of music and then a short on hold marketing message. He heard that we also provided IT Support, which he also needed help with.
Bang! One enquiry turns into two!
What Does On Hold Marketing Cost?
Prices start at just £ 495.
For that you get to choose your voice over artist and your track. You also submit your script and we then send you a professionally recorded, personalised on hold marketing or music on hold track.
You can even make changes or set up seasonal promotions – for a small additional cost.
We also have a monthly payment option you can take advantage of which may be more preferable if you use a hosted system where you pay monthly for usage. There are different options here. The basic option includes One Music On Hold file with 2 Prompts, One Auotmated Attendant Message and One Night Service Message with 2 changes per year – this costs just £ 59 per month and could easily pay for itself by generating new business. We have other options for more demanding customers that require more frequent changes.
For more detail please contact us.
Do I Really Need On Hold Marketing Or Just Music?
It’s up to you but it would be a shame to miss a golden opportunity not to inform your callers about all that you do. Done tastefully, it can be non-intrusive. And why not – they may need what you can offer right?